Read product updates, GEO playbooks, and AI search visibility notes from ViewCite.
Keyword gap still matters, but content gaps in AI search are better understood through citation gap. This article explains the difference, shows how to find GEO content gaps, and shows how to close them across pages, Schema, and external presence.
AI is more likely to cite pages that are structured, evidence-backed, and entity-consistent. This article breaks down why those pages win and how to turn an ordinary page into a more citable source.
Query fan-out breaks one search intent into multiple related queries, which makes classic keyword tables less useful for content planning. This article explains what it is, why keyword tables are losing power, and how to upgrade to a query map.
ChatGPT product discovery, shopping research, and Instant Checkout are changing how shoppers compare products. This article explains why the product page should be rewritten first and how e-commerce teams should do it
Google's latest guidance is clear: llms.txt is not a visibility or ranking signal for Google Search or AI Overviews. This article explains what llms.txt is, why the debate exists, who should still implement it, and how to do it without wasting effort
With Google’s new generative AI report in Search Console, brands can finally inspect AI Overviews and AI Mode visibility on its own. This article explains what changed, why it matters, and what GEO teams should do next.